Welcome Law.com readers

by Walter Olson on December 6, 2008

In an article for Law.com on legal blogging (“How to Build a Better Law Blog”, Dec. 8) C.C. Holland is kind enough to quote me and discuss this site:

Walter Olson imagined that his Overlawyered blog would pull an audience of his friends and acquaintances and a cadre of legal policy wonks.

“But you don’t know who your audience really is until you start writing and find out,” he notes. “My readership has a large following among lawyers, but I’ve been surprised to find that a lot of doctors are reading it, as are a lot of people from other countries.” …

Olson, who has been writing Overlawyered since July 1, 1999, knows a thing or two about longevity. His blog is widely considered to be the oldest legal blog and is also one of the most popular, regularly surpassing 9,000 unique daily visitors.

“People who force themselves to blog, it’s a sad spectacle,” he says. “You can tell reading it that it’s painful to them.” The key is to find a topic that will sustain you. “You have to think, ‘Boy, there’s so much to write about I can’t imagine getting tired of it anytime soon,'” he says.

And I still can’t.