“Fruity” cereal class actions, cont’d

by Walter Olson on June 9, 2009

Matthew Heller at On Point News fills in considerable background regarding the “Crunchberries” and “Froot Loops” lawsuits covered earlier in this space.

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{ 2 comments }

1 Joe 06.09.09 at 10:56 am

Wow. Could this woman not have simply read the ingredient list to see that there were no actual berries in that cereal? And did she really think “crunchberries” existed?

2 Carter Wood 06.09.09 at 10:59 am

As it happens, I was out the checkout at Safeway yesterday and the fellow behind me had a box of “Crunchberry” cereal. He was a Safeway employee and in chatting with the clerk noted the cereal was two boxes for $3.

That’s cheap. Wonder if they’re marking it down because of potential liability.

Anyway, I told him about the litigation, and he laughed incredulously. “It says ‘artificial’ right there,” he said, pointing to the box.

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